hah. Be charitable, you could just as equally say that there would be an incentive to over-hype risk. This is a potential conflict of interest people could suffer from without even realizing what they were doing.
sure there could be an incentive to overhype risk, however when was the last time you listened to a mask maker's analysis of risk? People barely listen to WHO, the CDC, and their local physician, it's really quite a bit much to suppose that they would listen to the mask maker.
